Creating a custom workflow in Intercom can be a great way to automate customer service tasks and streamline customer communication. It can help you save time and resources by automating customer service tasks such as responding to customer inquiries, sending out automated messages, and tracking customer interactions. With a custom workflow, you can also create personalized customer experiences and ensure that customers are getting the best possible service. Knowing how to create a custom workflow in Intercom can help you make the most of the platform and provide your customers with an excellent customer experience.